1. Develop and execute a robust fundraising strategy, including annual campaigns, major gifts, planned giving, and special events.
2. Serves and leads assigned association committees. Develop strategies to increase volunteer involvement at all levels of financial development.
3. Develops processes and is actively involved in identifying, cultivating, and soliciting major gift prospects. Maintains database resource files on top community leaders.
4. Leads association strategy for grants from government sources and private foundations.
5. Develops appropriate fundraising policies and procedures for the association.
6. Tracks all gifts and pledges by source and purpose and provides reports as needed.
7. Provides training in fundraising. Educate, motivate and provide feedback to individuals related to best practices in the fundraising process.
8. Develop communication plans to ensure members, participants, and the community understand the case for support. Plan and oversee the association annual meeting, annual reports, newsletters, brochures and reports relevant to job duties.
9. Develops annual operating goals, objectives and plan for the marketing and communications area. Monitors the achievement of this plan, taking appropriate action to ensure that the goals and objectives are met.
10. Lead a team that produces and distributes information necessary to promote assigned programs, in accordance with membership and marketing plans, and ensures the YMCA presence across all social media platforms.
11. Lead the development of marketing and communications content to be used in printed, video, and digital media.
12. Ensure contacts with media representatives are established and maintained for the distribution of press releases.
13. Develop, monitor and administer annual budget and maintain a positive fiscal position.
14. Hire, train, evaluate and supervise assigned staff and volunteers. Provides development and leadership.
15. Represents the association as required.
16. Provide and maintain related reports.
Performs all other duties as assigned